Its template, available as a PDF or Word download, asks a whopping 150 questions and is generic enough to customize for most types of businesses.
The Refining the Plan resource that comes with it is helpful, especially if this is your first crack at writing a business plan.
Mary Bellis, known by some as Calm X, was an experimental artist, film director and producer, video game content creator, and freelance writer for some 18 years.
She specialized in writing about inventors and inventions, in particular. When it comes to starting your own company (or managing someone else's), every business needs to develop and write a good business plan they can follow to achieve the company's goals, which can then be used to pitch to investors or seek out commercial loans.
Put simply, a business plan is an outline of goals and the steps needed to achieve them, and while not all businesses require a formal business plan, composing a business plan, in general, is an essential step to starting your own business as it lays out what you plan to do to get your business off the ground.
All business plans—even informal outlines—require several key components including an executive summary (including objectives and keys to success), a company summary (including ownership and history), a products and services section, a market analysis section, and a strategy and implementation section.
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Larry Kim is the CEO of Mobile Monkey, a chatbot building platform for marketers that enables mobile messaging between businesses and customers via Facebook Messenger.
He’s also the founder of Word Stream, the World’s top PPC marketing software company. It's definitely not the most exciting part of starting a business.